Why I started ShashiLabs.
I spent 25 years inside large enterprises — Wipro, Harman, eG Innovations — building the kind of technology that made billion-dollar companies more efficient. Automation programs that eliminated 21,000 person-hours of manual work. Cloud migrations that cut costs by 25%. AI platforms rolled out to 170,000 end users.
What struck me every time was this: the small business owner doing the same repetitive work — manually logging WhatsApp orders, chasing leads by phone, typing up insurance intake forms — had no access to any of this. Not because the technology didn't exist. Because nobody had made it simple enough, affordable enough, or fast enough for them.
ShashiLabs is my answer to that. Enterprise-grade AI solutions, priced for Indian SMEs, live in days not months. No jargon, no long contracts, no account managers you'll never hear from again. Just me, the tools I've spent years mastering, and a genuine interest in making your business run better.
Career highlights
| Organisation | Role | Period |
|---|---|---|
| Wipro Ltd | Sr. Program Manager — Automation & AI | 2015–2019 |
| eG Innovations | Senior Architect — Performance Monitoring | 2021–2022 |
| Harman / MBRDI | Senior Architect — Product Development | 2019 |
| QBurst Systems | Director of Engineering | 2019–2020 |
| Obopay | AVP — IT | 2014–2015 |
| OnMobile | NOC Manager & IT Head | 2005–2011 |
| Vetch Solutions | Director & Co-Founder | 2011–2014 |
How I work
Direct
You work with me — not a project manager, not a junior. Every decision, every call, every delivery.
Outcome-first
I don't talk about technology. I talk about what changes in your business after we're done.
Fast
Most solutions go live within 5 business days. I've been building and shipping technology for 25 years.
Honest
If your problem doesn't need AI, I'll tell you. If our solution isn't right for you, I'll tell you that too.